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Services marketing: Intergrating coustomer focus across the firm

Zeithaml, Valarie A , etc.

Services marketing: Intergrating coustomer focus across the firm - 4th - New Delhi Tata Mac Graw Hill 2008 - 743p.

ISBN:

Subjects--Topical Terms:
Marketing

Dewey Class. No.: 658.8 / ZEI P8

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