Advertising and brand management (Record no. 24452)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00400nam a2200157Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220601s2016 xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789383848157 |
| Qualifying information | PB |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | KAP Q6 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kapoor, Neeru |
| 245 #0 - TITLE STATEMENT | |
| Title | Advertising and brand management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Pinacle Learning |
| Date of publication, distribution, etc. | 2016 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Advertising |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Koha issues (borrowed), all copies | 6 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Bill Number | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Cost, replacement price | Bill Date | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | MARKETING MANAGEMENT AND RETAIL BUSINESS | CVS LIBRARY | CVS LIBRARY | 03/03/2016 | Asian Book Centre | 295.00 | 13245 | 1 | 659.1 KAP Q6 | 51188 | 25/09/2023 | 02/02/2023 | 295.00 | 02/08/2016 | Books | ||||
| Dewey Decimal Classification | MARKETING MANAGEMENT AND RETAIL BUSINESS | CVS LIBRARY | CVS LIBRARY | 03/03/2016 | Asian Book Centre | 295.00 | 13245 | 2 | 659.1 KAP Q6 | 51189 | 13/12/2023 | 05/12/2023 | 295.00 | 02/08/2016 | Books | ||||
| Dewey Decimal Classification | MARKETING MANAGEMENT AND RETAIL BUSINESS | CVS LIBRARY | CVS LIBRARY | 03/03/2016 | Asian Book Centre | 295.00 | 13245 | 1 | 659.1 KAP Q6 | 51190 | 13/12/2023 | 05/12/2023 | 295.00 | 02/08/2016 | Books | ||||
| Dewey Decimal Classification | MARKETING MANAGEMENT AND RETAIL BUSINESS | CVS LIBRARY | CVS LIBRARY | 03/03/2016 | Asian Book Centre | 295.00 | 13245 | 659.1 KAP Q6 | 51191 | 18/06/2022 | 295.00 | 02/08/2016 | Books | ||||||
| Dewey Decimal Classification | MARKETING MANAGEMENT AND RETAIL BUSINESS | CVS LIBRARY | CVS LIBRARY | 03/03/2016 | Asian Book Centre | 295.00 | 13245 | 2 | 659.1 KAP Q6 | 51192 | 05/12/2023 | 23/11/2023 | 295.00 | 02/08/2016 | Books |