Essentials of modern marketing (Record no. 30534)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00422nam a22001697a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 251204b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789359308418 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 65808 |
| Item number | KOT P24 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Philip Kotler |
| 245 ## - TITLE STATEMENT | |
| Title | Essentials of modern marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Vikas Publishing House |
| Date of publication, distribution, etc | 2024 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 391p |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Philip kotler |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Currency | Cost, normal purchase price | Bill Number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Bill Date | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | CVS LIBRARY | CVS LIBRARY | 04/12/2025 | INR | 850.00 | 6483 | 658.8 KOT P24 | 64483 | 04/12/2025 | 850.00 | 12/11/2025 | Books | |||||
| Dewey Decimal Classification | CVS LIBRARY | CVS LIBRARY | 04/12/2025 | INR | 850.00 | 6483 | 658.8 KOT P24 | 64484 | 04/12/2025 | 850.00 | 12/11/2025 | Books |