Value - based marketing for bottom - line success : 5 steps to creating customer value
Material type:
TextLanguage: English Publication details: New Delhi Tata Mc Graw Hill 2004Description: 245 pSubject(s): DDC classification: - 658.8 DEB P4
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|---|
Books
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CVS LIBRARY | RETAILING & TRADE | 658.8 DEB P4 (Browse shelf(Opens below)) | Available | 33728 |
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| 658.4092 ADA P4 Adair on leadership | 658.8 APT P4 Services marketing | 658.8 BIN P5 Business marketing | 658.8 DEB P4 Value - based marketing for bottom - line success : 5 steps to creating customer value | 658.8 FIN P3 Financial times mastering marketing | 658.8 GIL P3 Services, marketing and management | 658.8 KIT P4 Integrataed marketing communications: A primer |
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