TY  - BOOK
AU  - Malhotra, Naresh K.
AU  - Dash, Satyabhushan
TI  - Marketing research : An appliied orientation
SN  - 9788131731819
U1  - 658.83 
PY  - 2013///
CY  - New Delhi
PB  - Pearson
KW  - Marketing
ER  -