TY  - BOOK
AU  - Thompson, Arthur A.
AU  - Peterat, Margaret A.
TI  - Crafting and executing strategy : The quest for competitive advantage
SN  - 9789339204082
U1  - 658.4012 
PY  - 2015///
CY  - New Delhi
PB  - Mc Graw-Hill
KW  - Management
ER  -