| 000 | 00415nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 220601s2005 xx 000 0 eng d | ||
| 020 | _qHB | ||
| 041 | _aEnglish | ||
| 082 |
_a658.83 _bGUP P5 |
||
| 100 | _aGupta, Soma Sen | ||
| 245 | 0 | _aConsumer Behaviour: dynamics of building brand equity | |
| 260 |
_aNew Delhi _bNew Century Publications _c2005 |
||
| 300 | _a297 p. | ||
| 650 | _aMarketing | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c18914 _d18914 |
||