000 00438nam a2200169Ia 4500
008 220601s2007 xx 000 0 eng d
020 _a8131501582
_qPB
041 _aEnglish
082 _a659.1OGU
_bP7
100 _aO'Guinn, Thomas C, etc.
245 0 _aAdvertising & integrated brand promotion
250 _a4th
260 _aNew Delhi
_bThomson South Western
_c2007
300 _a781p.
650 _aAdvertising
942 _2ddc
_cBK
999 _c19995
_d19995