000 00433nam a2200169Ia 4500
008 220601s2007 xx 000 0 eng d
020 _qPB
041 _aEnglish
082 _a658.8
_bGOV P7
100 _aGovindarajan, M
245 0 _aMarketing management: Concepts, cases, challenges and trends
250 _a2nd
260 _aNew Delhi
_bPrentice Hall`
_c2007
300 _a312p.
650 _aMarketing
942 _2ddc
_cBK
_02
999 _c20002
_d20002