000 00411nam a2200169Ia 4500
008 220601s2010 xx 000 0 eng d
020 _qPB
041 _aEnglish
082 _a659.1
_bJUG Q0
100 _aJugenheimer, Donald W
245 0 _aAdvertising management
260 _aNew Delhi
_bSegment Books
_c2010
300 _a222p.
650 _aAdvertising
700 _aKelley, Larry D
942 _2ddc
_cBK
999 _c21506
_d21506