000 00403nam a2200157Ia 4500
008 220601s2010 xx 000 0 eng d
020 _qPB
041 _aEnglish
082 _a658.8
_bNIR Q0
100 _aNiraj Kumar
245 0 _aMarketing communications : theory and practice
260 _aNew Delhi
_bHimalaya Publishing House
_c2010
300 _a560p.
650 _aMarketing
942 _2ddc
_cBK
999 _c21707
_d21707