| 000 | 00433nam a2200157Ia 4500 | ||
|---|---|---|---|
| 008 | 220601s2012 xx 000 0 eng d | ||
| 020 |
_a9780749465711 _qPB |
||
| 041 | _aEnglish | ||
| 082 |
_a658.8343 _bMAR Q2 |
||
| 100 | _aMartinez, Pepe | ||
| 245 | 0 | _aConsumer mind : Brand perception and the implications for marketers | |
| 250 | _a1st | ||
| 260 |
_aLondon _bKogan Pagn _c2012 |
||
| 650 | _aRetailing & Trade | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c23241 _d23241 |
||